Doritos Solid Black 2023 Food Packaging
PepsiCo Design and Innovation
包裝設計 Doritos Solid Black 2023 Food Packaging 作者： PepsiCo Design and Innovation Doritos Solid Black 2023 is a limited edition food packaging design created for a snack brand initiative that supports Black innovators and changemakers. The annual series was expanded into a collaboration platform that highlights Black artists. The artwork was made by Mz. Icar, an anonymous interdisciplinary arts collective composed mainly of Black women. The artwork was then extended into a complete visual identity system, applying its palette and graphics to the packaging, an influencer kit and merchandise. The kit takes a pyramid shape inspired by the brand triangle.
A' Design Award得獎作品
由PepsiCo Design and Innovation創作嘅Doritos Solid Black 2023 Food Packaging，係A' 包裝設計獎嘅得獎作品。Doritos Solid Black 2023 Food Packaging喺2024榮獲A' Design Award，並同其他矚目設計一齊喺A' Design Award Winners展示。探索項目詳情，發掘PepsiCo Design and Innovation嘅其他作品，了解Doritos Solid Black 2023 Food Packaging嘅設計點樣喺同場作品中脫穎而出。
關於Doritos Solid Black 2023
包裝設計 Doritos Solid Black 2023 Food Packaging 作者： PepsiCo Design and Innovation Doritos Solid Black 2023 is a limited edition food packaging design created for a snack brand initiative that supports Black innovators and changemakers. The annual series was expanded into a collaboration platform that highlights Black artists. The artwork was made by Mz. Icar, an anonymous interdisciplinary arts collective composed mainly of Black women. The artwork was then extended into a complete visual identity system, applying its palette and graphics to the packaging, an influencer kit and merchandise. The kit takes a pyramid shape inspired by the brand triangle. Doritos Solid Black 2023榮獲A' Design Award鐵獎級別嘅獎項，係A' Design Award & Competition一項備受推崇嘅肯定。鐵獎級別設計展現紮實構思同專業設計，經過公平、恪守道德、擇優同不偏不倚嘅學術評審後，由大型評審團選入得獎作品之列並予以刊載；獲提名設計均依據預先訂立並公開嘅評審準則，按照匿名同行評審程序投票評選。
